In continuation of the great of Luxury Motor Show (EXCS) success, its 5th edition will take place at Four Seasons hotel in Riyadh next month, October 2011. For the third consecutive year, Saudi Petroleum Supply Company Limited (APSCO), manufacturers of Mobil oil, participates in this great show as major sponsor. After signing the sponsorship agreement with Specialized Systems for Exhibitions and Conventions, the show organizer, Khalid Al-Tayeb, General Manager of Lubricants at APSCO, commented on their participation in the show as saying that (EXCS) commensurate with the strategic plans of APSCO.
Al-Tayeb confirmed the importance of participation in this specialized exhibition where world's most luxurious sporty cars such as BMW, Porsche, Mercedes and many other famous brands that use Mobil 1 oil, are showcased.
He added: "We have realized that our sponsorship of the Luxury Motor Show (EXCS) constitutes an important platform for introducing our products and services to our clients in view of its high standards and success of its past editions."
He further said: "Mobil 1 oil is one of the world's most important lubricants that provide full protection for engines of many luxury brands. Mobi1 1 oil is a major sponsor for Mercedes McLaren F1 racing team, and participates and sponsors many sport and social events which are in line with our marketing strategy." Al-Tayeb added: "We participated in both the 3rd and 4th editions of EXCS and we were impressed with its great importance, hence, we decided to participate in its 5th edition as major sponsor in order to be close to our clients and be part of its success."
Meanwhile, Abdullah Al-Shemasi, CEO of the organizing company expressed his appreciation for APSCO sponsorship of the show and said: "Participation of such large national company represents an important motive for the development and elevation of this specialized luxury motor show. We are very proud of this sponsorship, which, for sure, will ensure its success and increase number of visitors."